Services

Built by the person
doing the work

Web development, SEO, custom applications, and ongoing maintenance — delivered by a senior who’s been in the trenches for a decade. No account managers, no juniors, no middlemen.

Let's talk
About Ethan
01
Website Development
Custom-designed sites built to perform — fast, responsive, and ready for search.
From $2,500→
02
SEO Services
Rankings that actually last — strategy and execution from someone who’s done it at scale.
From $800/mo→
03
Web Applications
Custom tools and platforms built for how your business actually works.
From $8,000→
04
Maintenance & Support
Keep your site fast, secure, and up-to-date without the headache.
From $150/mo→
Website Development

Sites built to
perform

Most websites look decent but underdeliver. They load slowly, rank poorly, and don’t convert. Every site I build is designed from first principles — fast, mobile-first, and built with SEO baked in from day one.

Whether it’s a service business that needs a solid presence, a complex multi-page site with custom functionality, or a full e-commerce store — I build it properly the first time.

  • Custom design — no templates, no drag-and-drop defaults
  • Mobile-first responsive across all screen sizes
  • Speed-optimised (Core Web Vitals compliant)
  • On-page SEO foundations built in from the start
  • CMS, forms, and third-party integrations
  • Google Analytics 4 and Search Console setup
  • Post-launch support included
WordPressElementor ProShopifyWooCommerceNext.jsEleventy
How it works
1

Discovery call

We talk through your goals, audience, and what you need the site to do. No briefs to fill out — just a conversation.

2

Proposal & scope

You get a clear scope, realistic timeline, and fixed price. No vague day-rate estimates.

3

Design & build

I design and build the site, sharing progress as we go. You can provide feedback at each stage — no surprises at the end.

4

Launch & handover

Full testing, launch on your hosting, and a walkthrough so you know how to manage it. Support included post-launch.

Starter

$2,500 + GST

Up to 5 pages. Great for service businesses that need a polished, professional web presence.

  • Up to 5 pages
  • Custom design
  • Mobile responsive
  • Contact form
  • Basic SEO setup
  • GA4 installation
  • 30 days support
Most Popular

Business

$5k–$12k + GST

Custom scope for businesses that need more. Final price depends on complexity and functionality.

  • Unlimited pages
  • Full custom design
  • CMS for easy editing
  • Custom integrations
  • SEO foundations + copywriting
  • Performance optimisation
  • 90 days support

E-commerce

$4k–$15k+ + GST

Shopify or WooCommerce stores built for conversion. Price varies with catalogue size and integrations.

  • Shopify or WooCommerce
  • Product catalogue setup
  • Payment gateway integration
  • Inventory management
  • Shipping & tax config
  • Conversion optimisation
  • 90 days support
SEO Services

Rankings that
actually last

I’ve managed SEO for businesses across multiple industries — from local service businesses to national e-commerce stores. I know what actually moves the needle, and it’s not chasing algorithm tricks.

The approach is straightforward: understand what your customers are searching for, make sure your site answers those questions better than anyone else, and build the authority to back it up. No smoke, no mirrors.

  • Technical SEO audit and ongoing monitoring
  • Keyword research and content strategy
  • On-page optimisation across your full site
  • Local SEO and Google Business Profile management
  • Link building with real editorial standards
  • Monthly reporting that actually explains what happened
  • Quarterly strategy reviews and priority adjustments

One-off SEO audits available

Not ready for a retainer? A one-off audit gives you a clear picture of where your site stands and exactly what to fix — without any ongoing commitment.

Starter

$800 / mo + GST

For local businesses establishing their search presence. Minimum 3-month commitment.

  • Up to 10 target keywords
  • Technical SEO monitoring
  • On-page optimisation
  • Local SEO & GBP management
  • Monthly ranking report
Most Popular

Growth

$1,500 / mo + GST

For businesses ready to compete seriously in their market. Minimum 3-month commitment.

  • Up to 25 target keywords
  • Full technical SEO
  • Content creation (2 pieces/mo)
  • Link building
  • Quarterly strategy review
  • Detailed monthly reporting

Authority

$2,500 / mo + GST

Full-service SEO for businesses competing at scale. Minimum 6-month commitment.

  • 40+ target keywords
  • Full technical SEO management
  • Content creation (4 pieces/mo)
  • Aggressive link building
  • Monthly strategy calls
  • Priority access & support
Web Applications

Custom tools built
for your business

Off-the-shelf software rarely fits the way your business actually works. When you have a process that’s too specific, too complex, or too important to trust to a generic tool — that’s when a custom application makes sense.

I’ve built everything from internal operations dashboards and client portals to full SaaS products. The work starts with understanding the problem properly, and the build follows from there.

  • Requirements scoping and technical specification
  • UI/UX design for real usability, not just aesthetics
  • Frontend and backend development
  • User authentication and role-based access
  • Third-party API integrations
  • Third-party API integrations
  • Admin dashboards and reporting tools
  • Deployment, hosting setup, and documentation
ReactNext.jsNode.jsPostgreSQLSupabaseVercelStripe

MVP

From $8,000 + GST

Core feature set to validate your idea or solve a specific internal problem.

  • Scoping & technical spec
  • Core feature development
  • User authentication
  • Deployment setup
  • 30 days post-launch support
Most Popular

Full Build

$15k–$35k+ + GST

Complete applications with full feature sets, integrations, and admin tools. Scoped to your needs.

  • Full feature development
  • Admin dashboard
  • API integrations
  • Role-based access control
  • Full documentation
  • 90 days post-launch support

Enterprise

Custom quote

Large-scale platforms, multi-tenant systems, or complex integrations. Let’s talk.

  • Full discovery & scoping
  • Multi-team architecture
  • Advanced security & compliance
  • Ongoing maintenance retainer
  • Priority support SLA
Maintenance & Support

Keep it running.
Properly.

A neglected website is a liability — outdated plugins, slow load times, unpatched vulnerabilities. My maintenance plans keep everything running cleanly, so you’re not scrambling when something breaks.

Basic

$149 / mo + GST

Minimum 3-month commitment

  • Plugin & theme updates
  • Weekly backups
  • Uptime monitoring
  • Monthly status report
Most Popular

Standard

$349 / mo + GST

Minimum 3-month commitment

  • Everything in Basic
  • Security scans & hardening
  • Up to 1hr content changes/mo
  • Performance monitoring
  • Priority email support

Priority

$699 / mo + GST

Minimum 3-month commitment

  • Everything in Standard
  • Same-day response guarantee
  • Up to 3hrs changes/mo
  • Monthly performance review
  • Direct phone access

Not sure what level you need?

Most businesses are well-served by Standard. Drop me a message and I’ll tell you honestly what makes sense for your setup.

Say hello →
Common questions

The questions I get
asked most

Straight answers. No sales spin.

Yes — all of DevPanda’s work is remote-friendly. Most of my clients are in Brisbane and the Gold Coast, but I regularly work with businesses across Australia. Everything is handled via video call, email, and project management tools. If you’re overseas, we can make it work — I’ve done it before.

A standard business website typically takes 3–5 weeks from kick-off to launch. More complex builds — custom functionality, large content libraries, e-commerce — can take 6–10 weeks. I’ll give you a realistic timeline upfront, not an optimistic one designed to win the job. Delays usually come from slow content delivery on the client side, so the earlier we get that sorted, the smoother it goes.
For meaningful, compounding results — yes. SEO is ongoing work. Algorithms shift, competitors move, and content needs to grow over time. Monthly retainers let me stay ahead of those changes rather than react to them. That said, one-off SEO audits are available if you just want a clear starting point without a commitment. It’s a good way to understand where you stand before deciding on next steps.

When you hire a traditional agency, you’re often dealing with an account manager who relays your brief to a junior doing the actual work. At DevPanda, there’s no relay — you work directly with me, the person who built digital for real businesses across a decade. Your questions get answered by someone who knows the work. Decisions get made quickly. And nothing gets lost in translation between what you ask for and what gets built.

Usually, yes. I’ll audit the site first — code quality, performance, security, SEO health — and give you an honest assessment. If it’s in good shape, I’ll maintain it as-is. If it has real problems, I’ll tell you exactly what it would take to fix versus rebuild. No sugar-coating. Some sites I’ve inherited have been genuinely solid; others have needed significant remediation. Either way, you’ll know what you’re working with before committing to anything.

Hit the “Say hello” button below and tell me a bit about what you’re working on. No forms to fill out, no automated responses. I’ll reply personally — usually within a business day — and we’ll set up a call from there. If after that call it’s not the right fit, I’ll tell you that too. No hard sell.

Let’s talk

Not sure which service
you need? Let’s figure it out.

A short conversation is usually all it takes to know if we’re the right fit — and exactly what your business needs most.

Say hello
About Ethan